Compare Percentages Not Prices

Written by Ian Davis – Bullion Manager • Last updated 23 Aug 2019


When you are looking at buying gold or silver, compare the percentage over the live spot price for each option. We call this the percentage premium, or just premium. The actual prices fluctuate constantly along with the underlying gold price, so simply look at the price as a percentage of, or above the actual gold content of the coin or the bar. The next article in this sequence explains more in detail what a premium is and why it is the best way to compare gold prices.

Buy for spot price or as close as possible if you are interested in bullion and straightforward gold and silver investing. For those customers interested in collectable pieces do your research and make sure the higher premiums and surcharges are appropriate.

Further Reading

Postage costs can also affect the final price you pay. Do not be misled by "free" postage. Read more about this on our postage blog.

You may be interested in more articles in our gold guide and silver guide. 

This guide and its content is copyright of Chard (1964) Ltd - © Chard (1964) Ltd 2019. All rights reserved. Any redistribution or reproduction of part or all of the contents in any form is prohibited.

We are not financial advisers and we would always recommend that you consult with one prior to making any investment decision.

You can read more about copyright or our advice disclaimer on these links.